Zinc boosts your testosterone, and a zinc lozenge at the first sneeze stops a cold in its tracks. It is just a mineral, so more is better and there is nothing much to worry about.
Both halves of that describe a person who is short of zinc. Cutting intake to about an eighth of the daily requirement for five weeks lowered testosterone by roughly a fifth; giving 66 mg a day for six months to men who were not short of it moved testosterone not at all. Taking zinc every day to avoid catching a cold does not work. Lozenges started once a cold has already begun may shorten it, on evidence the current Cochrane review grades low certainty because the trials disagree with one another almost completely, and the doses that worked were above 75 mg a day taken every few hours, not a single tablet. The nothing-to-worry-about half is the one that is furthest off: the 40 mg a day ceiling exists precisely because zinc above it drives copper out of the body, and published cases of copper depletion begin at around 50 mg a day.
Zinc repairs a shortage rather than granting a boost, which leaves the person the marketing pictures outside the evidence entirely.